The AIFW SS17 edit.

The fashion cycle came to an end on a sartorial high, and here we are capturing all the fabulousity that AIFWSS17 brought to the table, fashionably late. From the shameless peacockery to the relentless shutterbugging and fresh-off-the-ramp dressed frow, ubiquitous S&M inspired chokers, cold shoulders and still-on-trend sneaks. Fashion Week had something for everyone – …

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Born in Banaras. Worn all over the world.

Picture this: You are offered a refreshingly sweet paan at the entrance, you walk in to a darkish show area that’s lit up with pretty diyas and flowers, there is a live shehanai performance, and the ramp is set against a ghat-inspired backdrop. If you thought this was grand, wait till we tell you about …

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4 things we learnt from Day 4

A great show is all about great storytelling.  Need proof? We have 2! Pero’s slumber party had the audience falling in love with Aneeth Arora. And like any other season, in this collection too she showed us what she does best – sustainable fashion, comfort fits, unexpected cuteness, attention to details, brilliant styling and that …

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The movers & shakers from Day 3

What happens when a nomadic gypsy meets a chic feminine athlete and a love child is born? Ahem, yeah, you want to know what we’ve been smoking. But no, that’s what Day 3 at the Amazon India Fashion Week Spring-Summer 2016 was all about. The third day exuded a casual, easy-breezy, feminine, athleisuresque, wanderlusty vibe that was infectious. Here’s …

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Trendspotting on Day 2 of AIFW-SS16

Fashion Week has been quite a mixture of opposites so far. If day 1 was all about sustainability and structure, day 2 was more free-flowing and graphic prints. So we put our trendspotting glasses on and scouted for some. Here you go: Prama by Pratima Pandey – Floral + Sheer layers. Kolapuris with a hint of …

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Cough! We’ve caught the fashion flu. And it’s contagious.

It’s that season again when we go into a fashion frenzy, break into a sweat thinking what to wear, tweet till our nail paint chips off, wake up and sleep with our insta-feed, shutter-stalk every street style star, and get feverish looking at show stopping ensembles. The prognosis confirms us to be Fashion Addicts. And …

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