The AIFW SS17 edit.

The fashion cycle came to an end on a sartorial high, and here we are capturing all the fabulousity that AIFWSS17 brought to the table, fashionably late. From the shameless peacockery to the relentless shutterbugging and fresh-off-the-ramp dressed frow, ubiquitous S&M inspired chokers, cold shoulders and still-on-trend sneaks. Fashion Week had something for everyone – …


Cough! We’ve caught the fashion flu. And it’s contagious.

It’s that season again when we go into a fashion frenzy, break into a sweat thinking what to wear, tweet till our nail paint chips off, wake up and sleep with our insta-feed, shutter-stalk every street style star, and get feverish looking at show stopping ensembles. The prognosis confirms us to be Fashion Addicts. And …


Hello, future ramp-scorchers!

So the Fashion Design Council of India (FDCI) organised a nation-wide hunt for the upcoming Amazon India Fashion Week Spring-Summer 2016 (October 7-11. Yes, it’s almost there!) 11 of the freshest faces this season were handpicked by Ashish Soni, Rohit Gandhi, Paras Bairoliya, Amit Aggarwal, Aparna Bahl, Vidyun Singh and Ambika Anand. Take a lookie and stay tuned for updates.  Join …


The I-am-not-a-fashion-week-virgin-anymore look at the Wills Lifestyle India Fashion Week Spring-Summer 2015

5 days of trying to fit in. Of fake ascents, smiles, hugs, conversations and an odd display of human behavior. Of watching many shows from my mobile screen. Of having my view blocked by hands holding phones up in the front row. Of deciding what’s more important – Photographing or Shazm-ing. And trying to look …


‘Tis a new season in fashion

But am I ready for it? Am I ready to be sleep-deprived in order to watch back to back shows? Am I going to miss the show because of the endless tweeting? Am I ready to see people don the most outrageous pieces just to grab eyeballs? Am I going to succumb and do it …


Virtues by Viral, Ashish & Vikrant – Moroccon Princess #WIFW Spring/Summer 2013

“MOROCCON PRINCESS” The “Moroccan Princess” takes you to a world of exotic Middle Eastern glamour, inspired by the Moorish art and design of the Marrakesh. Abundant in rich colors and warm spice, the summer collection is the lavish oasis of luxurious silks and prints in saturated tones that pop sparkling metallic silver . Brilliant hues of sunshine …


Shivan & Narresh – ZIP #WIFW Spring/Summer 2013

Shivan & Narresh – ZIP – Spring/Summer 2013 Swimwear with a retro edge is what we saw at Shivan & Narresh’s Spring/ Summer collection titled ZIP on day 5 of WIFW. The exciting combination of stripes with colour blocking giving the collection a minimalist geometric look was directly inspired the works of  artist Barnett Newman. In …


Nida Mahmood – Sapna Cinema #WIFW Spring/Summer 2013

(Gallery) SAPNA CINEMA – SPRING SUMMER 2013 Psychedelic dreams in Technicolor cinema-scope. Where colors, creatures and characters pounce, prance and play out their roles in a riotous drama. Dystopian storylines set in Utopian dreamscapes. Surreal in parts and Freudian in context. Stuff that dreams are made of. This collection is a manifestation of several colorful stories that unfold in …


Malini Ramani – Warriors of the Rainbow WIFW Spring/summer 2013

The Malini Ramani Spring/Summer 2013 Collection revitalizes the warrior theme putting a contemporary vision to a long-standing tradition. It combines vitality, air and the exotic to capture the universal warrior who roams the world in pure wonderment, seeking love and exploring the unknown in perennial search of the hidden secrets of this beautiful world.

AM:PM – The Mayan Maze

This season, for Spring Summer 2013, designers Priyanka & Ankur Modi draw inspiration from the ancient Mayan civilization, imprinting an entire collection with hints of its myths and mystique. Exotic imagery of God-Birds, Pyramids, Birds of Paradise and the Maze Floritisque, all find their way into the soul of this lush collection.